“Supermarket chains offering online shopping and delivery services are to introduce clearer pricing, the Office of Fair Trading (OFT) has announced. The UK’s leading online grocery retailers, Asda, Sainsbury, Tesco, Waitrose and Ocado, have agreed to make their pricing policies more transparent following an OFT investigation into complaints about discrepancies between list and delivery prices. …supermarkets were quoting the price of goods in-store on the day the order was placed on their websites, but charging customers the in-store price on the day the goods are delivered.”